What's ideal Image and Video File Size and Dimensions in Social Planner
For a content marketing campaign, knowing exactly what kind of image and video format to post, and how often is absolutely important. Here are the best sizes for sharing images on social media:
Image
Format
|
Maximum File Size
|
Aspect Ratio
|
No. of Images
|
MultiMedia
|
|
Facebook Pages and Group
|
PNG JPG GIF
|
10MB
|
Recommended - need to keep the Width*Height - 1280 x1080
Minimum
600 x 315 pixels
|
Unlimited Image(s) - Recommend to post 10 Image(s) or less
|
Not Allowed
|
Instagram
Business Profile
|
PNG JPG
|
8MB
|
Square, or between 1.91:1 and 4:5
Landscape: 1080 x 566 pixels
Portrait: 1080 x 1350 pixels
Square: 1080 x 1080 pixels
|
10 Image(s)
|
Multimedia format is allowed for carousal- can add image(s) and video(s) together.
|
Linkedin Profile and Pages
|
PNG JPG GIF
|
8MB
|
Maximum
6012 pixels x 6012 pixels
|
9 Image(s)
|
Not Allowed
|
PNG JPG GIF | 5MB |
Recommended - need to keep the Width*Height - 1280 x1080
|
4 Image(s) | Not Allowed | |
Tiktok | - | - | - | - | |
GMB
|
PNG JPG
|
10MB
|
Must be greater than Width*Height - 250*250
|
1 Image
|
Not Allowed
|
Video
Format
|
Maximum File Size
|
Duration
|
Aspect Ratio
|
No. of Video
|
MultiMedia
|
|
Facebook Pages and Group
|
MP4 MOV
|
1 GB
|
1 sec - 20 mins
|
Between 16:9 and 9:16
|
1 Video
|
Not Allowed
|
Instagram
Business Profile
|
MP4 MOV
|
100 MB
|
3 sec - 60 sec
|
Between 4:5 and 16:9
|
10 Video(s)
|
Multimedia format is allowed for carousal- can add image(s) and video(s) together
|
Linkedin Profile and Pages
|
MP4 MOV
|
200 MB
|
3 sec - 30 mins
|
Between 1:2.4 and 2.4:1
|
1 Video
|
Not Allowed
|
MP4 MOV | 512 MB | 0.5 sec - 140 sec |
Between 1:3 and 3:1
|
1 Video |
Not Allowed
|
|
Tiktok | MP4 | 50 MB | 3sec - 60 sec | 540 pixel resolution | 1 Video | Not Allowed |
GMB
|
-
|
-
|
-
|
-
|
-
|
Not Allowed
|